Talk
Tell us about the business, the customers and the goal.
G
Google Ads
Illustration
New lead from your campaign
Left details on the landing page
WWhatsApp
Illustration
New message
Hi, saw your ad. Can I get details?
Don't count likes. Count calls. Count customers.
Digital marketing agency
Across Israel
Marketing, advertising and video built to bring your business new customers. We talk to you in numbers, not likes.
Scroll down · Sample notifications only
This is what working with us looks like.
Industry, hospitality, retail, art and campaigns. A real client in his own words.
Start with you
What does your business need right now?
What we'll do
Google and Meta campaigns that lead to calls and WhatsApp, every shekel measured.
A happy client
×3
״I tripled my inquiries, if not quadrupled them.״
Owner of three hotels, Shapo client
Hear the full recommendation in the video.
Leave us a reviewWe work with businesses in:
- Hospitality
- Catering & food
- Manufacturing
- Real estate
- Clinics
- Professional services
- Retail
- Political campaigns
Real video recommendation
What we do
All services →Google & Paid Ads
Every shekel counted.
Every ad shekel is measured. What doesn't pay, gets cut.
- Keyword and audience research
- Campaign setup
- Conversion tracking
- Landing pages
Websites
A site that works for you.
Fast, clean sites built to bring in leads.
- Planning and structure
- Custom design
- Clean, fast code
- Full mobile fit
Social Media
Content that stops the scroll.
Content that stops the scroll, and management that doesn't vanish after a month.
- On-site shoot days
- Reels and video editing
- Page management
- Campaign creative
360 Marketing
Every channel. One goal.
Every channel pulling in one direction: customers.
- Strategy and roadmap
- Paid campaigns
- Content and creative
- Website and landing pages
How it works
From the first conversation to measurement.
Plan
Set channels, priorities and a budget.
Build
Launch the campaign, website and content.
Measure
Review what works and update the plan.
An introductory conversation
Start with a conversation. Leave with a plan.
Tell us what the business needs. We'll look at where marketing can improve and what makes sense to explore first.
Websites · Choose what fits
WordPress or custom code?
There is no single right choice for every business. Decide based on how you work and what the site needs.
Content platform
WordPress
A fit when you want to edit and maintain content yourself.
- Familiar content editor
- A range of themes and plugins
Plan for ongoing updates, compatibility and maintenance.
Project-specific
Custom code
A fit when the structure and experience need to serve a defined goal.
- Design and structure shaped for the project
- Control over scope and features
Future changes follow the development and maintenance agreement.
Social & video
A shoot at your business.
Content that feels like you.
Behind Shapo
I don't believe in slide decks and big words. I believe in work on the ground: show up at the business, understand what really hurts, and build marketing that brings customers.
We shoot, build, advertise and measure every shekel. For businesses of every size, cities, councils, institutions and colleges across Israel, eye to eye, no pose.
Production, editing, campaigns and development team
The full story →Partners along the way
From the field
Shapo in the feed
Production, manufacturing, hospitality and workforce housing. The Instagram profile link will be added when provided.
A practical tool for business owners
What does a customer really cost?
A practical guide to collect the right data, calculate and choose the next step.
FAQ
Questions business owners ask us
What is Shapo Digital?
Shapo Digital: marketing, strategy, advertising and results. A digital agency led by Michel Zvigi, working with businesses of every size across Israel, from local shops to large companies, cities, councils, institutions and colleges. Marketing: a presence people remember, on your site, social and Google. Strategy: who the customer is, what they search for and where they are, planned before a shekel is spent. Advertising: Google and Meta campaigns, video and scroll-stopping content that lead to a call or a WhatsApp. Results: every campaign measured in inquiries, customers and cost per customer, not likes.
Who is it for?
Owners who want results, not slide decks: hotels, clinics, restaurants and catering, manufacturing, real estate, service providers and more.
How much does paid advertising cost?
Budget depends on the business, the sector and the goal. On the intro call we'll propose a plan with a clear ad budget and management fee.
How do we start?
Leave your details or message us on WhatsApp and we'll call you back for a short, no-strings conversation.
Got a business?
Let's talk.
A short call, no strings. We'll understand what you need and tell you honestly if we're the right fit.